Web Design & Local SEO Project
Website for Line Up Barbearia, Premium Barbershop in Lisbon
We built the bilingual website for Line Up Barbearia in Bela Vista, Lisbon: a dark, editorial site with video that shows off the shop's work and takes clients to online booking in a few clicks.
The Challenge
A Site That Matches a Barbershop Built on Detail
At a barbershop, clients choose based on what they see: the cut, the space and who is holding the clippers. Line Up needed a website that conveyed the precision of its fades, line-ups and beards, introduced the team and the space, and turned visits into bookings, from both Portuguese clients and foreigners looking for a barbershop in Lisbon.
Our Approach
How We Solved It
- Dark, editorial visual direction, with serif typography, italic accents and a hexagonal pattern inspired by the shop's ceiling lights
- Looping video in the hero and in the space section, with poster images so it doesn't slow down loading
- Integration with the Noona booking platform across every section, to pick a barber, service and time in under a minute
- Services, team (four barbers, each with direct booking) and a work gallery linked to Instagram
- Portuguese and English versions, to also reach foreign residents and tourists in Lisbon
- Local SEO with BarberShop structured data (address, opening hours and booking action) and direct contact by phone, WhatsApp and Google Maps
The Result
A Site That Leads Straight to the Chair
The new Line Up website brings services, team, space and work together in a journey built around booking: from any section, clients are one click away from reserving with their preferred barber, in Portuguese or English.
Continue Exploring
Related Projects
Like This Project? Let's Create Yours.
Request a no-obligation quote for a website that turns visits into bookings, built for your business.